Why companies switch from HubSpot?

Escalating Costs

Vendor Lock-In
Migration is complex, time–consuming, and expensive. You’re stuck with their roadmap, their pricing, their rules.

GDPR Complications
Most data is processed on US servers, even tough you can change, your data can still be accessed due to US CLOUD Act. A concern for EU businesses.
The 77,000€ Question
We calculated the costs for a typical setup: 10,000 contacts over 3 years.
The cost difference is staggering.
HubSpot
Year 1
Subscription, Setup & Training
45,000€
Year 2
Subscription & Add-ons
40,000€
Year 3
Higher tier due to growth
50,000€
Total: 135,000€
Mautic
Year 1
Setup, Hosting & Consulting
25,000€
Year 2
Hosting & Maintenance
15,000€
Year 3
Hosting & Additional Dev.
18,000€
Mautic, done right
Most businesses find Mautic complex to set up and maintain.
We simplify it with a smooth migration, EU/US hosting, custom design, and expert support.

Email Design & Development
Custom email templates
Mobile-responsive designs
Technical optimization

Hosting
EU/US based servers
99.9% uptime SLA
Regular backups

Automation Setup
Complete Mautic implementation
Workflow design & automation
Lead scoring configuration

Integration Services
CRM connections
eCom platforms
Custom API development

Migration
HubSpot data migration
Workflow recreation
Team training & onboarding

Ongoing Consulting
Strategy development
Campaign optimization
Continuous improvement
Is Mautic always the solution?
Here’s our expert take on who should switch and who shouldn’t.
Mautic + Crafting.email is perfect if…
You’re spending +800€/month on HubSpot
You have +5,000 contacts (or growing fast)
GDPR & Data ownership is critical for your business
You wan’t predictable costs without surprises
Stick with HubSpot if…
Your team is very tiny
You need everything working tommorow
Budget truly isn’t a concern
You’re heavily invested into their entire ecosystem
How migration actually works?

Assessment
Free consultation & audit
Current setup analysis
Custom migration plan
Fixed-price quote

Setup
Email template design
Integration configuration
Parallel testing environment
Penetration testing

Migration
Contact Migration
Campaign Migration
Workflow recreation
Quality assurance testing

Launch & Training
Go-live with monitoring
Team training sessions
Documentation delivery
40-day support included

Optimization (Ongoing)
Campaign optimization
Strategy consulting
Continuous improvement
Common migration questions
How much does it cost to migrate from HubSpot to Mautic?
Migration costs typically range between 5,000€ – 50,000€, depending on the project’s complexity.
For reference, a standard setup with around 10,000 contacts usually falls between 2,500€ and 6,000€, covering data extraction, Mautic configuration, workflow recreation, and team training.
Ongoing costs for hosting, maintenance, and support are typically 15,000€ – 30,000€ per year, still significantly lower than HubSpot’s escalating subscription fees.
These figures are indicative. We’d need to review your HubSpot instance to provide a precise quote based on your specific setup and requirements.
How long does migration take?
- Week 1 covers assessment and planning
- Week 2 handle Mautic setup
- Weeks 3-5 manage data migration and workflow recreation
- Weeks 6-8 focus on testing and go-live.
Your HubSpot remains operational throughout, ensuring zero disruption to ongoing campaigns.
Will I lose data when switching to Mautic?
Is Mautic as reliable and stable as HubSpot?
With professional setup, ongoing maintenance, and expert support, Mautic delivers 99.9%+ uptime, similar to HubSpot.
We provide US/EU-based hosting with 24/7 monitoring, daily backups, immediate security updates, and proactive performance optimization. The key difference: you get dedicated support without tier restrictions, plus full control over your infrastructure and data.
Can Mautic integrate with our existing tools and CRM?
Yes, and if native integrations don’t exist, we can custom-develop them.
Mautic offers native integrations with major platforms and has a flexible API for custom connections. We audit your tech stack during assessment and handle all integrations.
Mautic’s open architecture enables deeper customization than HubSpot’s marketplace. Note that custom development and specialized plugins may have additional costs.
What happens if we need help after the migration is complete?
Every migration includes 40 days of post-launch support, and you’ll also benefit from Mautic’s active global community for ongoing knowledge and resources.
Importantly, you’re never locked in. Your data remains entirely yours, even if you decide to part ways in the future, nothing is lost and your system remains fully operational.


